Our New Logo Has Officially Launched

Our New Logo Has Officially Launched
January 17, 2020

We’re proud to announce the launch of our updated logo. This change is part of our ongoing brand refresh and we look forward to sharing more with you in the coming months, including our new corporate and practice websites. But for now, we just want to get down to the nitty gritty about our logo and explain how it came to be.

New Look, Same Us

Our logo has changed, but we haven’t. We’re still the same VetCor with a 28-year history of making life better for our teams. In fact, even though our logo is new, it’s more “us” than ever. This logo aligns with who we are and represents the values we hold near and dear.

Giving Meaning to Our Logo

Deciding on a new logo was no easy feat, but it gave us the opportunity to represent our unique culture. Pets, diversity, growth, community, and heart are all values represented by our new logo. You can watch the video below to learn more about why we feel those values best reflect our brand.

Life Is Better Here

Veterinary teams have always been at our core. Since 1997, we’ve given our practices the freedom to stay true to who they are while enjoying the perks of being part of a larger network of veterinary professionals. We’ve distinguished ourselves from other corporate groups by doing the right thing for our teams. Through prioritizing personal wellbeing, medical freedom, career development, peer collaboration, and community-based pet care, we feel confident in saying life is better here.

What’s Next?

We can’t wait to show you the rest of what we’ve come up with - and we’d love to hear from you. Drop us a comment on social or email us at with any feedback on our new look.